Friday, September 26, 2008

Ex-Sex Pistol Lydon turns to butter

Former Sex Pistols singer John Lydon is now advertising butter - in stark contrast to his punk rock days when he proclaimed: "I am an antichrist, I am an anarchist."

Decked out in an English gentleman-style tweed outfit, Lydon - whose used the stage name Johnny Rotten - features in adverts for Country Life butter which will hit screens in October.

As part of his first television advertising campaign, Lydon gallivants around various British locations as he tries to decide why he thinks Country Life butter is his favourite brand.

The advert concludes, "It's not about Great Britain, it's about great butter", and will first be screened during the ITV Pride of Britain Awards next month.

Lydon and the Sex Pistols gained acclaim for their aggressive and nihilistic attitude on and off stage.

In 1977, they released God Save the Queen during the week of Queen Elizabeth II's Silver Jubilee.

The song was a hit but caused so much controversy for its criticism of the monarch that Lydon was once attacked by an angry mob in the streets.

The origins of his stage name are not definite.

One explanation, given in a Daily Telegraph feature interview with Lydon last year, was "he was given the name in the mid '70s, when his neglect of oral hygiene saw his teeth turning green."



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